portfolio

Lucia

Giammattei

Marketing & Biz-Dev

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Bio

I am a Marketing and Business Development expert.

Born and raised in a El Salvador I moved to Madrid in 2015 to study my Masters degree in Commercial Management and Marketing Direction. Since then my adventure abroad started.


I have worked with all sort of companies from different industries, from Fast Moving Consumer Goods, Tires, Heavy Machinery, NGO's and Hospitality. I've developed marketing and sales strategies to maximize the budget and increase the revenue.


Background

Caterpillar

Marketing & Events, 2023


Antiresort

Marketing & BizDev, 2022


Pam Fergusson Charitable Trust Marketing & Branding, 2019-2020


Michelin,

External Relations, 2016


McCormick

Trade Marketing, 2012-2015




Expertise

  • Marketing Strategy
  • Events & Webinars
  • Digital Marketing & Websites
  • Market research
  • Creative Project Management
  • Training and coaching of the sales teams.


Education

ESIC business School

Master degree, Marketing & Commercial Management


Universidad Centroamericana

Bachelor degree, Marketing


work

Marketing Strategy

I helped companies in different industries to pursue their goals implementing marketing and sales strategies. With events, partnerships, promotions, new product development, product studies, customer panels, webinars, etc.

Events

I have organized different events such as: BTL activities for Mccormick, sponsored events for Michelin, School Camps for Pam Fergusson, Co-working trips for Join my trip and Team Building and trainings for CAT.

Web Dev & Digital Marketing

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I implemented the digital marketing strategy for social media platforms and websites at McCormick and I was in charge of the web dev projects of Antiresort improving the cx and conversion rate.

Sales trainings

I trained the sales team, to implement an effective sales pitch on how to overcome objections, enhance brand commitment and loyalty in McCormick.

Supported business needs through the development, engagement, and training of employees to increase bookings in the platform in Join my Trip & Antiresort.



I help businesses create and develop marketing strategies to increase sales and revenue.

Let's work together!

Malaga, Spain

Phone

+34674955852

Email

lugiammattei@gmail.com